X, the platform formerly known as Twitter, will begin charging new users $1 a year to access key features including the ability to tweet, reply, quote, repost, like, bookmark, and create lists, according to a source familiar with the matter. This change will go live today for new users in New Zealand and the Philippines.
Roughly 20 minutes after this story published, X’s Support account confirmed the details, writing that “this new test was developed to bolster our already successful efforts to reduce spam, manipulation of our platform and bot activity, while balancing platform accessibility with the small fee amount. It is not a profit driver.”
Starting today, we’re testing a new program (Not A Bot) in New Zealand and the Philippines. New, unverified accounts will be required to sign up for a $1 annual subscription to be able to post & interact with other posts. Within this test, existing users are not affected.
This new test was developed to bolster our already successful efforts to reduce spam, manipulation of our platform and bot activity, while balancing platform accessibility with the small fee amount. It is not a profit driver.
And so far, subscription options have proven to be the main solution that works at scale. — Support (@Support) October 17, 2023
The company published the “Not-a-Bot Terms and Conditions” today outlining its plan for a paid subscription service that gives users certain abilities on their platform, like posting content and interacting with other users. This program is different from X Premium, which offers more features like “Undo” and “Edit” for posts for $8 a month. Given the company’s tumultuous reputation under Musk, some users have voiced their hesitancy to turn over their credit card info.
X owner Elon Musk has long floated the idea of charging users $1 for the platform. During a livestreamed conversation with Israeli prime minister Benjamin Netanyahu last month, Musk said “It’s the only way I can think of to combat vast armies of bots.”
Shortly after the announcement, Musk tweeted that you can “read for free, but $1/year to write.”
“It’s the only way to fight bots without blocking real users,” Musk wrote. “This won’t stop bots completely, but it will be 1000X harder to manipulate the platform.”
X CEO Linda Yaccarino was asked last month onstage at Vox’s Code Conference about how going to a full subscription model on X will affect revenue, something that is now going live to users today. Yaccarino answered at the time, “Did he say that or did he say he’s thinking about it?”
Great! More will move to Mastodon.
Probably not though. Common people don’t understand Internet. Nor does politicians or journalists. What else is on Twitter? Advertisements?
I think it’s time we made a bunch of twitter alternatives and don’t mention Mastodon. I think we are approaching this the wrong way. Instead push instances as if they are separate alternatives themselves while having them federated.
Common people aren’t the ones who drive adoption of a platform. It’s the younger population - particularly those in their teens and twenties. Everyone else just follows their lead. Mastodon isn’t a challenge at all for that demographic. It isn’t anymore complicated than email - something that their seniors mastered easily. They just need an incentive to do it. And Musk may be providing it.